Mattel revs up Hot Wheels to new digital generation

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Mattel revs up Hot Wheels to new digital generation

Posted by The Analyst | June 14, 2019 | Science & Tech

The iconic best-selling brand now has videogame tie-in with physical toy and digital track. Apple Stores to tout Hot Wheels id with in-store display.

Read more here:: Mattel revs up Hot Wheels to new digital generation

      

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